17 / Beauty · Social media launch
Bobbi
Brown
About
Bobbi Brown is an American makeup and skincare brand.
In 2019 we launched the brand’s social media presence in Russia, with a creative strategy that included content production, influencer and brand ambassador collaborations, and targeted advertising.
Our role
- Social media launch (Instagram, Facebook)
- Social media strategy & branding
- Account management & audience growth
- Creative direction & production
- Ambassadors & bloggers
- Targeted advertising
Delivered
- Launch of the brand’s social channels
- Visual content that captured the spirit of the brand
Results
Social media+607%Followers in one year
73.5MTotal page reach
1.19MAverage interactions
Photo
Content
